We know you want more innovation in your organization. Innovation isn’t a nice to have, but a necessary strategic imperative. With such a firm focus on innovation, though, organizations are missing the vital ingredient for innovation: creativity. Creative thinking and the creative problem-solving process can be taught and integrated into any team, unleashing creativity and new possibilities for growth, performance and innovation.
Deliberate Creativity
Innovation
in·no·va·tion [noun]
The ability to scale (and commercialize) a creative output (creativity).
Creativity
cre·a·tiv·i·ty [noun]
The production of novel ideas that are useful and serve some purpose.
The Missing Links for Increased Cycles of Innovation
Innovation needs to operate like a system throughout an organization.
It starts by unlocking the potential of your people.
The Creative Change Model
How to create a system of change for innovation.
Source © 2005 Puccio, Murdock & Mance, Reprinted with permission.
Start Today
Be more creative
Embrace and embed the four stages of the creative process
Understand the deep connections between leadership, change, and creativity
Be deliberate in shaping the organization’s creative climate through leadership impact
Build self-awareness and empathy for others (customers, colleagues, direct reports, etc.)
Identify and bypass unconscious bias to improve decision-making
Improve and leverage working relationships with colleagues through creative collaboration
Learn the value of fast failure integrated with reflection and learning cycles
Practice prototyping, experimenting, and testing ideas to evolve and iterate the original idea
Develop a comfort for ambiguity, uncertainty and risk
“A survey of top executives from Fortune 500 companies ranked creativity more important than intelligence for success in business today. That’s because these demanding times require leaders who can respond quickly and imaginatively to change.”
Dr. Larry Richards